K12 Records Resources

June 26, 2024

How K-12 School System Administrators Can Use Mobile Technology to Engage with their Communities


In today's fast-paced technological era, mobile technology has revolutionized almost every aspect of our lives, including the education sector, where it plays an integral role in deepening the relationship between school systems and their communities. Education institutions are recognizing the need to embrace the latest digital trends and use mobile technology to engage and communicate with their students, staff, and parents/guardians. Embracing mobile technology provides K-12 systems with a competitive edge, better communication, and a platform to streamline operations and services. In this blog, we will discuss how K-12 administrators can use mobile technology to engage with their communities.

Mobile Applications: K-12 administrators can create or provide mobile applications for their schools, which can improve communication channels between the school and the community. Mobile applications can facilitate communication between parents, students, and teachers, making it easier for schools to inform parents of any updates, upcoming events, or emergency notifications quickly. 

Social Media: Social media is a powerful tool that can enable school systems to connect with their communities effectively. By using social media, systems can relay up-to-date information to parents, students, and other stakeholders with agility, accuracy, and speed. Social media can be used to showcase extracurricular activities, events, and fundraisers at individual schools, sharing pictures and updates can make the community feel engaged and connected. Social media can also be used to gauge the happiness and satisfaction of the community, communicate with the commnuity, and relay feedback regarding different areas of the school.

Text (SMS) Messaging: Text messaging is one of the most common ways to communicate in today's world, and school systems can take advantage of this by adopting it as a communication tool. Text messaging can be used to deliver essential information to parents and guardians about different pressing issues like school closures, public health emergencies, scheduled maintenance, and upcoming events. Text messaging can also be personalized and segmented, allowing individual schools to send targeted messages to different groups under specific circumstances.

Email: Email is still an essential communication tool that can be used to relay important information. School systems can make use of email communications by automating notifications to parents or guardians through newsletters and updates that can keep the community informed and engaged. Email can be linked to other communication tools to ensure proper follow-up, and individual schools can personalize the messages to reflect various interests and inclinations of the community.

Online Portals: In addition to mobile applications, schools can use online portals as a communication tool. Online portals can provide centralized access to essential school information, including school calendars, directory listings, administrative staff information, targeted news articles, emergency alerts, and school documents. Online portals provide a convenient way for parents to stay engaged and updated regarding different aspects of the school and provide administration with a stable platform to disseminate information to the community.

In conclusion, embracing mobile technology can revolutionize how K-12 leaders and administrators communicate with their communities. When used effectively, mobile technology can improve communication channels, deepen relationships, and provide timely informative updates to parents, students, and staff. By adopting mobile technology, school systems can build a stronger bond with their communities, streamline operations, and access essential information. The world has gone virtual, and school systems need to embrace mobile technology to stay relevant, competitive, and connected.